Marketing is central to the selling process. At Spencers New Forest, marketing is a skill based on our years of estate agency experience and in-depth knowledge of the local and national market.
We generate interest by creating comprehensive marketing strategies carefully tailored to each individual property. The approach we recommend varies, taking into consideration factors such as the type of property, its unique selling points and the owner’s position, and can include the buzz of an open day, informal tender, or a carefully targeted low-key sale.
Presentation is essential and includes the production of a top quality brochure featuring inspiring images, engaging descriptive copy and clear floor plans that encourage potential purchasers to view.
Properties are also showcased on our state-of-the-art website with search functionality identifying key information for house hunters, such as the proximity of schools, leisure facilities, and transport links.
This is supported by a publicity campaign that encompasses exposure across the major property portals, including the number one property search engine www.rightmove.co.uk, and marketing through social media platforms as well as traditional print media such as local and national newspapers and lifestyle publications.
Although each property is marketed from its local office, details are available at every Spencers New Forest office across the New Forest area as well as the London Office – putting every property in front of a local, national and international audience and maximising its exposure.